Wednesday, January 14, 2009

Changes to recruiting

As we made clear during our last quarterly earnings call in October, Google is still hiring but at a reduced rate. Given the state of the economy, we recognized that we needed fewer people focused on hiring.

Our first step to address this was to wind down almost all our contracts with external contractors and vendors providing recruiting services for Google. However, after much consideration, we have with great regret decided that we need to go further and reduce the overall size of our recruiting organization by approximately 100 positions.

We know this change will be very difficult for the people concerned, and we hope that many of them will be able to find new roles at Google. They helped build this company, new hire by new hire, and we are enormously grateful for everything they have done.

Changes to engineering

At Google we recognized early on that branching out beyond Mountain View was key to building innovative products for users everywhere. That's why we put so much effort into hiring outstanding engineers in a wide mix of countries. Having offices distributed around the globe is critical to Google's long-term success, and today we have thousands of engineers working in 40 offices in more than 20 countries. It has enabled us to make significant improvements in our products and attract more users globally.

It has also presented unique challenges. The most difficult of these being to coordinate our efforts across all geographies, and provide engineers with significant, meaningful projects that make a real difference to people's lives. Last September we asked engineers in Phoenix, Arizona to move to other offices, and the vast majority have done so. This move enabled us to build larger and more effective teams, reduce communication overhead, and give engineers increased options for future projects. Today we are doing the same thing in Austin, Texas; Trondheim, Norway; and Lulea, Sweden. Our strong desire is to keep as many of these 70 engineering employees at Google as possible. However, we do recognize the upheaval and heartache that these changes may have on Google families, and that we may not be able to keep 100% of these exceptional employees.

Our long-term goal is not to trim the number of people we have working on engineering projects or reduce our global presence, but create a smaller number of more effective engineering sites, which will ensure that innovation and speed remain at our core.

Make over your site using the wisdom of the crowd

It used to be that the design of a website was always left to a single web designer and some good ideas, but with Google Website Optimizer, Google's free testing and optimization tool, a website can harness the input of thousands of its visitors to produce results that really matter.

Last June we announced the Website Workout contest to see which of our AdWords advertisers wanted to give their sites an extreme makeover. After asking thousands of advertisers why their sites needed makeovers, we chose four of the most compelling cases, and they were paired with consultants who helped them set up experiments using Website Optimizer.

Website Optimizer allows you to create multiple versions of your webpage (maybe one version with a red button and one with a blue) and evaluate which variation best meets your goals (whether that is sign-ups, purchases, or simply having visitors click to another page). The tool uses traffic data and advanced statistical formulas to figure out, according to your visitors, what makes your website the most useful.

Well, we are happy to announce the winners of the Website Workout contest and share some videos highlighting their experiences. Be sure to check them out, you might be surprised by what sorts of changes can make a big difference.

For example, by changing the layout of their product page, Colonial Candle was able to increase the number of candles they sold by 20% and improve sales by $20,000 in one month.

Before Optimization (click on the images for larger versions)


After Optimization


Check out the Website Optimizer Blog for more information.

Network effects: Introducing the Google Apps Authorized Reseller Program


Just under two years ago we launched Google Apps for businesses, offering a set of products that enable secure and cost-effective applications in the cloud. Fast-forward to today and our expanded Google Apps suite is used by more than 1 million businesses, with 3,000 new companies signing up each day.

How'd we get here? Through constant innovation (100 new features and counting), growing enthusiasm for cloud computing, and a partner network that provides our customers with complementary products, training, and integration.

Given this strong demand, we believe there's a great opportunity to do even more by helping IT solution providers grow their business opportunities around cloud computing. As we got our sea legs, we started slowly with a core group of partners who've been key trusted advisers in customer deployments, such as at Genentech and Hamilton Beach. We're now expanding this ecosystem to help more IT professionals build cloud computing expertise. Today we're excited to announce the Google Apps Authorized Reseller Program. With this release, solution providers globally can take advantage of tools that enable bundling of sales, customization and support for Google Apps Premier Edition for customers of all sizes.

We've adapted this program to complement resellers' current business models. Authorized Resellers have the flexibility to combine their existing services with Google Apps. With cloud-based Google Apps there is no new hardware or software to maintain. The Authorized Reseller program benefits include:
  • owning the customer relationship and billing structure
  • providing consulting, service management and end-user support
  • receiving a recurring discount on the annual Google Apps licensing fee
  • receiving marketing, sales and technical training from Google
We've been fine-tuning the program for the past few months, working with more than 50 pilot resellers to make sure it's a good fit with our partners' needs. We're excited about the new opportunities that cloud computing is creating for IT solution providers, and we encourage you to visit our program site to learn more about the program and apply.

Tuesday, January 13, 2009

Gingerbread Competition results are in

(Cross-posted from the SketchUp blog)

Having spent some time perusing the entries for the SketchUp Gingerbread House Design Competition, we've reached a verdict – but it wasn't easy. Your models are (as expected) beautiful. For what it's worth, I accidentally ate part of my computer screen while we were judging. Drum roll please...

First Prize
Gingerbread House by Skeat


An absolutely beautiful use of the base model, in combination with some of the supplied dynamic candy components, to create an entirely believable construction. This is a gingerbread house that aficionados – analog and digital alike – can admire. It's also a skillful use of SketchUp.

Second Prize
Temple of Gingerbread by t


With this model, it's all about the details. The pediment (the triangular part of the roof) contains a scene of gingerbread people. The entablature (sits between the columns and the roof) is heavily ornamented and altogether believable. When you go inside, there's an altar to a gingerbread deity. This entry is complete both in concept and execution. Gingerbread Vitruvius would be proud.

Third Prize
Gingerbread2009 Disaster by kiwijbob


This one made us laugh. The house itself is intricate and skillfully modeled, but the best parts reveal themselves upon closer inspection. Someone's taken a giant bite out of the roof, and a giant gingerbread stormcloud (complete with gingerbread lightning bolt) threatens overhead. It's nice to see someone using a digital tool to do something that physical materials can't: ignore gravity.

Sprinkles Prize (for the best additions to the base model)
Gingerbread Hall by Toy Maker


A classic example of a thought carried through to its logical (and very appetizing) conclusion. The house, the men, the reindeer and the sleigh are consistent in that they are made of gingerbread. This house is constructable, and a lot of work went into making it that way.

Swirl Prize (for the best use of Dynamic Components in the model)
Gingerbread House by diweiman


A close contender for best model overall, we decided to award the Swirl Prize to this entry because it's interactive. Aside from being a stunning example of SketchUp mastery, the strings of flags are Dynamic Components that lengthen and re-color as you scale them. Clicking with the 'Interact' tool causes a rainbow to appear. You really need to download the model and open it in SketchUp to experience the full effect.

Sweet Tooth Prize (for the most creative use of a single candy ingredient)
Candy Cane Log House by Jan Melin


Candy canes for the walls. Candy canes for the roof. Candy canes for everything. Nice.

Take a look at all of the entries in this 3D Warehouse collection. Also peek at this Picasa album slideshow of some of our favorites:



Congratulations to everyone, and thanks for participating. We hope you had as much fun building them as we did looking them over.

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